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Archive

Dive into a collection of past posts and rediscover timeless content.
The trust ladder

The trust ladder

Why your customers buy once and never come back

Shashank SN
Dec 23, 2025
The death of storytelling

The death of storytelling

and who killed it

Shashank SN
Dec 22, 2025
The scar that started Dodo Payments

The scar that started Dodo Payments

and how they are solving global pay from India.

Shashank SN
Dec 16, 2025
Steve Jobs lied to you

Steve Jobs lied to you

and it’s killing your brand strategy.

Shashank SN
Dec 9, 2025
Best practices kill brands

Best practices kill brands

And a smarter way to choose your channels

Shashank SN
Dec 5, 2025
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