How we hacked our way to profit with paper, tape, and honesty.
What if branding is less about looking good, and more about feeling real?
The same talk that wowed one crowd totally flopped in another
It wasn’t the copy. It was how I structured it.
I thought branding was about fitting in — until I saw him on a wall.
Most people worship tools. This guy reminded me to bet on belief and after months of shallow convos, this one cut deep.
The Brand Engine isn’t just a product. It’s a rebellion for the misfits who hate fluff and love clarity.
I used to think admiration = sales. I was horribly wrong.
I tried everything, then I got funny. A real story of humour turning into revenue.
I was delivering exactly what they asked — and still lost the client
Built this for every one of you who DMed me
Passion feels good, but it’s not a business model. Because I thought love for the game was enough. It wasn’t.
