My usual engagement rate on LinkedIn is over 12% every single time.

Every single time, if it’s without a link.

My impressions numbers are usually over 1000 even if I post in the middle of the night (without a link).

LinkedIn penalizes you if you share a link on your post because it takes you away from the platform, and that’s bad for them.

And this is the exact reason why you should have a newsletter where you don’t get penalized for using links.

Go ahead, scream to a void or have a safe place where you can actually build a following that is not dictated by algorithms.

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