This is where most founders stall and the action plan makes all the difference
Try this one-line brand test wich most founders get this dead wrong
I wasted years blaming the wrong thing
You’ll want to hear this story (and my playbook for turning users into true fans).
Most brands talk, but few know how to ask. Here’s why it matters.
February 2025. I had 1800 people on my list and zero clue what I was doing. My friends thought I'd lost my mind...
If your audience can't describe you in one spicy sentence, you don't own a conversation...
The small details that create status and pricing power
The Branding Trick That Isn’t a Trick
Marketing Without Memory Is Just Wasted Work.
What happens when a brand stops chasing trends and does the opposite?
How a messy launch built a loyal crowd. The story behind Ben & Jerry’s lovable failure
