Welcome to The Stupidpreneur Newsletter

Simple branding lessons delivered daily to help you get noticed in a crowded market.

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Featured Posts

Don’t Sell Products, Sell Identities

When someone buys your brand, they’re buying who they want to be.

Shashank SN

3 Core philosophies of Branding

Building brands that stand out, keep it real, and aren’t afraid to ruffle a few feathers.

Shashank SN

Your Brand’s Soul is Its Greatest Treasure

Don’t Let It Become a Trash Bag!

Shashank SN

Archive

How Hot Wheels used nostalgia to become a billion-dollar brand

Shashank SN

The real reason people choose you before they even know you

Shashank SN

How customers really decide to trust your brand

Shashank SN

How to build a brand that feeds your business long-term.

Shashank SN

Why your great product might still be invisible

Shashank SN

I gave up on reading, and I’m better for it

Shashank SN

The six dollar investment that changed how I build businesses

Shashank SN

No logo. No Instagram. Just legendary branding.

Shashank SN

Why hate means you’re on the right track

Shashank SN

What I learned from messing up fourteen video takes

Shashank SN

You don’t need to be perfect to sell

Shashank SN

The truth about building a brand (it’s not sexy)

Shashank SN

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