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The Stupidpreneur
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Subscribe to get the No BullSh*t Guide on Branding for free from a seasoned strategist, entrepreneur, and ex–Branding Head at GUVI HCL.


NEWEST

5 spots remain.

5 spots remain.

8 hours left, then it's game over

Oct 19, 2025

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2 min read

This is NOT theory

This is NOT theory

Here’s what pisses me off about brand strategy courses:

Oct 18, 2025

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2 min read

21 days changed everything

21 days changed everything

See what happens when brand strategy actually works

Oct 18, 2025

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3 min read

30 tasks changed everything

30 tasks changed everything

Here's how to actually implement your brand strategy

Oct 17, 2025

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3 min read

What your customers really think

What your customers really think

You think you are premium, but customers see you as cheap...

Oct 16, 2025

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3 min read

Stop guessing about your audience

Stop guessing about your audience

This simple research method beats fancy analytics

Oct 15, 2025

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3 min read

How rebels talk to customers

How rebels talk to customers

Stop trying to sound professional and start being human

Oct 14, 2025

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3 min read

Why Is Your Team Really Fighting?

Why Is Your Team Really Fighting?

One simple framework changed everything for us

Oct 13, 2025

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3 min read

Build your cult, not your features

Build your cult, not your features

Sick of fighting the same old battles? Try this.

Oct 10, 2025

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4 min read

Nobody else tracks credits by project

Nobody else tracks credits by project

Because seat-based pricing is broken

Oct 10, 2025

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3 min read

Write video like you write copy

Write video like you write copy

My shortcut for better video

Oct 9, 2025

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3 min read

Your brand doesn't need to be perfect

Your brand doesn't need to be perfect

Why your competitor with the worse product is outselling you and how to fix it.

Oct 9, 2025

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3 min read

How to cover your ass with citations

How to cover your ass with citations

Bogar found proof for my pitch

Oct 8, 2025

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4 min read

Why your best posts aren't polished

Why your best posts aren't polished

How Bogar gave UGC a makeover

Oct 7, 2025

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4 min read

The World’s Biggest Branding Newsletter

The World’s Biggest Branding Newsletter

Stupidpreneur and Peak Shift Join Forces: Inside the Move That Made the Largest Branding Newsletter in the World

Oct 7, 2025

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3 min read

Is your feed making you invisible?

Is your feed making you invisible?

How I fixed my boring feed overnight

Oct 6, 2025

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4 min read

Building agency and taste, step-by-step

Building agency and taste, step-by-step

Practical ways to build brand muscle (it’s all about taste + agency).

Oct 3, 2025

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2 min read

Why being “real” wins every time

Why being “real” wins every time

The best work comes from owning your style. Here’s how.

Oct 2, 2025

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2 min read

Why judgment beats volume

Why judgment beats volume

Judging what’s yours and what to toss because taste is your secret weapon.

Oct 1, 2025

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3 min read

When AI writes your story

When AI writes your story

Before you ship — who’s really in control?

Sep 30, 2025

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3 min read

Why AI makes average, not impact

Why AI makes average, not impact

Getting lost in noise? The real value in a world where anyone can “automate.”

Sep 29, 2025

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3 min read

What a Crocodile Taught Me About Brand

What a Crocodile Taught Me About Brand

You won’t believe why Lacoste ditched their logo (and what it means for how you sell).

Sep 26, 2025

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7 min read

Google's rule you must ignore

Google's rule you must ignore

The story of how a total stranger bought from me in minutes. (It’s not what Google says.)

Sep 25, 2025

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4 min read

Copy that makes them say “fuck yes”

Copy that makes them say “fuck yes”

When the robots can write your pitch, there’s a problem.

Sep 24, 2025

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3 min read

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